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Facebook testing ‘real time’ ad service based on your status updates

What has long been rumored as inevitable seems to be coming true, as Facebook has begun testing their ‘real time’ ad service that rea...

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Audi Wins the Super Bowl

So that was a Hell of a Super Bowl. Yes Tom Brady is (fill in list of glowing superlatives here). Now, on to the commercials. Quite a few...

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I was a Springer first

In the fall of 2014, I walked into Spring’s office to interview for an internship position in the client services department. I was new...

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Snapchat as an Ad Medium

Snapchat is a rapidly growing photo messaging application. Using the app, users can take photos, record videos, add text and drawings, an...

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The 7 Hats of the Advertising Intern

If you are an account services intern at a place like Spring it can be hard to answer one very simple and common question. Advertising ag...

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Ad Nerd

I’m a copywriter at Spring. A fairly new one. I’ve worked at Spring for about 6 months and interned for 3. While there are many roads...

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The Iceberg That (you heard it here first) Will Sink the Brand

We consumers live in an overbuilt world. In the digital realm that goes without saying. To use myself as an example, I have a rather huge...

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Spring Act of Kindness

There comes a time for each Spring employee (once a year for most) that we celebrate a birthday. Upon having this birthday the Spring gen...

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J’apprends le français

This is one of those many times in life where I wish I had paid a bit more attention in school. From the moment I was required to take a ...

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