As you might have read some time ago on this page, I love a good awards show. I really love the Lotus Awards. We’ve had some great years at that show. But I hold a dear place in my heart for the people who make Lotus a night that punches way above its weight from this ever-shrinking Vancouver market.
Last week we picked up gold at the Marketing awards. I am making a shameless brag face.
So it’s a good time to let everyone know that we will retire from all awards shows and annual entries for one full year. Here’s why. Ever since we opened in 2006 we have been giving part of our profits to a good cause. We generally do this on our birthday, the First Day of Spring. See Boink Day and Hugs for Hunger.
But now we find that we’ve been spending more on award shows than on good deeds. With this in mind, we have decided that this is a time to stop showing and to start giving.
We are in the midst of developing something with the aim of changing a person or person’s lives. That’s the brief. Stay tuned for the execution. As part of this effort we will be investing our awards and annual entry budget from May 2013 to May 2014.
We will continue to do our very best work for our clients during that time. Nuff said.
As for everybody else, keep up the good fight, keep doing your incredible work and we’ll see you next year.